22nd October 2021
ORGANIC DENIM
MUST-HAVE SUSTAINABLE STYLES
When we said we were focused on playing our part, it wasn’t just a line. It was a promise. And whilst we promised to create planet conscious denim for years to come, there is nothing more on trend right now than caring for our environment and our new premium range of organic denim lets you do just that.
Crafted in an organic cotton with 1% stretch for added comfort, this range boasts a super soft hand feel with an amazing texture and is offered in a bright, off-white cast to bring out the natural texture and features of the fabric. These must-have styles compromising of our best-selling summer shorts and best-selling full-length denim will allow you to shop sustainably this summer without sacrificing style, comfort or quality.
But Why Organic Cotton?
- It uses natural processes sustaining the health of soils, ecosystems and people
- Involves no toxic chemicals or GMO’s in the cotton farming process
- Uses water saving technology in the production process
- Combines tradition, innovation and science to benefit the shared environment and promote a good quality of life for all involved.
